Debrett’s Coaching team have recently been pleased to work with Live-In Care provider Hamilton George Care, providing them with a bespoke coaching programme for their care team. Fred Lloyd George, Co-Founder of Hamilton George Care shares his experiences of working with Debrett’s:
In care, it is so often the soft skills that matter most. At Hamilton George, clinical excellence is essential, but it is only the starting point in what we and our clients expect from our carers. We look for people who genuinely care about others, undertake their work with gentle confidence and professionalism, and have high emotional intelligence. These qualities shape the experience of care far more than clinical tasks alone.
As live-in care specialists, we support families across the UK, carefully matching them with our excellent, highly trained carers. Live-in care offers a tailored alternative to residential settings, enabling people to remain in the comfort and familiarity of their own home while receiving continuous, personalised, one-on-one care. Because this work happens in a private household, how a carer behaves - their manners, their discretion, their communication style - is as important as their clinical ability.
Soft skills are what make the difference between care that is competent and care that is truly exceptional. They influence the atmosphere in a home, the dignity a client feels, and the ease with which daily routines unfold.
A carer must be attuned to subtleties:
These are not skills typically taught in traditional care training, yet they are essential to delivering the thoughtful, unobtrusive support our clients depend on.
This is why working with Debrett’s this year has been such a privilege. Their expertise in etiquette, communication and professional comportment is world-renowned, and together we have developed something truly pioneering: Hamilton George is the only care agency in the world to offer Debrett’s-led lifestyle training to its carers.
The Debrett’s team has created a bespoke programme that elevates the behavioural aspects of care to the same standard as the clinical. Their insight into presence, confidence, and appropriate conduct within private homes has been invaluable.
The training has explored the nuances of how a carer presents themselves and interacts within a client’s household. Topics include:
It is training designed not simply to teach etiquette, but to deepen understanding of what it means to be a calming, competent and trusted presence.
The transformation we’ve seen in our carers has been remarkable. Many tell us that the training has given them a new sense of self-assurance - helping them feel more confident entering new environments, meeting families, and managing challenging situations with composure.
Our clients tell us the most valuable thing we deliver isn’t a particular routine or service - it’s a feeling of calm confidence. They notice the unobtrusive confidence, the polished communication, and the reassuring professionalism that sets Hamilton George carers apart. Families frequently remark that it feels as though the carer “just fits” - and that is exactly the outcome we hope for.
As we look toward next year, our ambition is to continue raising the standard of live-in care. Our partnership with Debrett’s will remain a cornerstone of that mission. We want every Hamilton George carer not only to deliver outstanding clinical care, but also to embody the emotional intelligence and professionalism that allow clients to flourish in the comfort of their own home.
Ultimately, our focus is on delivering an exceptional, highly personalised experience for every client. And when people feel confident, understood, and respected, exceptional care naturally follows.
If you are interested in hearing more about the Hamilton George Care team, or investigating care options for yourself, contact Fred at [email protected]
To learn more about Debrett's coaching and the bespoke training we can offer your business, contact us via the link below or email [email protected]
London, 18 November – Debrett’s has announced a strategic partnership with Mulberry Bow, a leading chartered financial planning firm, in a move that expands the Group’s capabilities into investment and financial planning for high-net-worth clients.
Under the terms of the agreement, Debrett’s has acquired a significant minority stake and together the businesses will offer seamless personal and corporate financial services for entrepreneurs, business owners and partner level professionals.
Mulberry Bow, founded in 2015, provides bespoke structuring advice and independent financial planning.
Darryl Eales, Group Chairman, said:
“This partnership aligns perfectly with our strategy to provide a fully integrated suite of services for our clients — from growing and realising the value of their businesses, to managing and preserving that wealth across generations.”
Simon Bullock, Founder of Mulberry Bow, added:
“We are delighted to join forces with Debrett’s and combine our expertise to better serve entrepreneurs and families through every stage of the wealth creation journey.”
The partnership is further strengthened by the appointment of Andrew Blazye and Simon Bullock to the Debrett’s board, joining Darryl Eales, Richard Sanders, Richard Swann and other senior board members. Their addition brings deep expertise in wealth management and strategic growth, further enhancing the Group’s leadership bench.
The addition of Mulberry Bow establishes a wealth management arm within the Debrett’s Group, complementing its existing Advisory, Investments and Coaching services and reinforcing its position as a trusted partner for high-net-worth individuals, founders and families.
